Accelerate Lab-to-Impact By Activating Researchers.
Commercialization Catalyst is a cohort-based coaching program for National Labs and Research Universities that strengthens lab-to-impact pipelines by equipping researchers with the communication skills, strategic awareness, and industry-ready presence to confidently engage stakeholders and move their work from the lab to the real world.
Every research institution has unique needs and goals. Discover your perfect-fit solution.
Photo Credit: Department of Energy/Oak Ridge National Laboratory
✓ Turn Researchers Into Confident Communicators
✓ Attract More Industry Interest with Less Effort
✓ Build a Stronger, Faster Commercialization Pipeline
Too many discoveries stall before they ever reach the market.
Great research deserves greater impact, but there’s a gap.
As a technology transfer, industry partnerships, or research engagement leader, do any of these challenges resonate?
- Researchers keep generating invention disclosures and presentations.
- The market relevance isn’t obvious.
- You’re left bridging the gap and keeping industry interest alive.
- Often with limited resources.
Every research institution has unique needs and goals. Discover your perfect-fit solution.
That’s why we created Commercialization Catalyst.
With Commercialization Catalyst, researchers learn how to:
Align their thinking with industry needs
Communicate value clearly to non-experts
Engage confidently with partners
Redirect interest to your office
The Secret Sauce?
Researchers are guided through a proven framework called RAMP, designed specifically to teach technical experts how to engage with business audiences.
Paired with real-time coaching and a supportive environment, researchers step outside their comfort zones and into their role as collaborators in commercialization.
The Results?
- You gain an army of frontline commercialization champions who bring industry to you.
- Researchers gain more credibility, unlocking funding, collaborations, and leadership opportunities.
- Your organization gains capabilities with tools that make it faster and easier for researchers to engage industry, now and in the future.
Every research institution has unique needs and goals. Discover your perfect-fit solution.
What Clients Are Saying.
Don’t just take our word for it.
Jennifer Caldwell, Ph.D.
Director of Technology Transfer, Oak Ridge National Lab
“It’s important for researchers to be able to effectively explain their technologies in non-technical terms to entrepreneurs and business owners. This coaching program gave researchers a lot of practice and the professional feedback needed to gain confidence in presenting to business leaders.”
Susan Ochs
Engagements Program Manager, Oak Ridge National Lab
“The goal of the program is to empower and connect researchers to entrepreneurial networks both at ORNL and through other DOE programs. The unexpected advantage has been building a common language and relationships with the Commercialization Managers and the Principal Investigators.”
Vinit Chaudhary
Founder, Elemental Composites
“I learned some great ways to deliver the content to a specific audience. I got great feedback from non-technical people they could understand the technology better.”
Ryan Spencer, Ph.D.
Founder, ThermaMatrix
“I wanted to share good news, I was selected for the Innovation Crossroads startup accelerator program ($225K non-dilutive funding). I want to give special thanks to you for guiding me on multiple occasions. You helped shape my presentation pitch drastically. I couldn’t have done it without you.”
Nick Gregorich, Ph.D.
Postdoctoral Research Associate, Oak Ridge National Lab
“I learned to focus on the metrics that matter, the goal we’re trying to achieve and the specifics of what we’re looking for in a partner.”
Syed Islam, Ph.D.
R&D Staff Scientist, Oak Ridge National Lab
“The questions asked by business leaders are very different from those at a conference presentation. The program gave us the practice needed to help tune our brains to a different audience, which helps to develop our own thinking processes.”
Maggie Davis
R&D Scientist, Oak Ridge National Lab
“The program helped me organize a science talk into targeted messaging that industry business execs will respond best to, as well as get my ‘elevator speech’ dialed in which will come in handy at the next (often unexpected) opportunity to connect with influential stakeholders.”
Archana Ghodeswar, Ph.D.
Research and Development Associate, Oak Ridge National Lab
“The most unexpected thing was the final presentation in a great conference room in the presence of top-level managers. It provided an exposure of my improvised version to the audience from my division.”
Every research institution has unique needs and goals. Discover your perfect-fit solution.
Every institution has unique needs and goals.
Flexible program options.
Large Group Training
Ideal for large groups who want to master the communication strategies, and take a do-it-yourself approach to implementation.
Investment level starts at: $5,000 per group.
Small Group Coaching
Perfect for researchers who wish to go beyond training to implementation and learn best with real-time feedback and peer support.
Investment level starts at: $2,125 per participant.
Private Coaching
Designed for high-potential individuals preparing for critical opportunities, researchers benefit from peer feedback and one-on-one expert coaching.
Investment level starts at: $3,750 per participant.
Custom proposals are developed based on team size and institutional goals.
Follow a simple 3-step process to get started.
How it works
- Schedule a Call – Let’s talk about your team’s challenges and goals.
- Get a Plan – We’ll assess your current state and recommend a roadmap.
- Grow Results – Launch a pilot and start seeing progress within weeks.
Here’s a note from program creator, Dr. Angelique Adams.
“As a former Chief Innovation Officer, now professor and advisor to National Labs and Research Universities, I’ve seen firsthand how brilliant research can stall at the point of commercialization.
I know you want to increase impact and industry engagement, but without the right support, researchers can unintentionally slow things down. Most don’t feel prepared for business conversations, and you end up doing the heavy lifting.
That’s why I created the Commercialization Catalyst Program.
We give researchers the mindset, tools, and skills they need to represent their technologies with clarity and confidence.
So instead of translating disclosures, you’ll be celebrating new deals.
Let’s make that shift together.”
Creator of Commercialization Catalyst
Dr. Angelique Adams is CEO of Angelique Adams Media Solutions, a leadership consultancy for Ph.D. scientists and engineers. A former Chief Innovation Officer turned entrepreneur and educator, she advises National Labs and R1 universities on building stronger research-to-impact pipelines. Dr. Adams also teaches at the University of Tennessee and hosts the Mastering Engineering Leadership Podcast. She holds a Ph.D. in Energy and Mineral Engineering from Penn State and an MBA from the Massachusetts Institute of Technology (MIT). She lives in East Tennessee with her husband and two teens.
Every research institution has unique needs and goals. Discover your perfect-fit solution.